A free, robust and effective e-commerce solution, Prestashop provides merchants the easy way to build their feature-enriched e-commerce stores. At present, there are more than 200,000 stores built on the Prestashop platform and its active community & popularity is growing with every passing day.
Though a Prestashop development company can help you build your Prestashop store, your e-commerce store needs to be SEO friendly as well as SEO is crucial to the success of your business. Luckily, Prestashop is there to help you in that as well. Online merchants can update their Prestashop e-commerce store using different modules available through Prestashop.
One of these is the “SEO internal linking module” that helps optimize your site’s SEO by leveraging the potential of Internal linking. Let’s understand first how Internal linking works. Internal linking is the process of creating links between the different pages of your online shop. With help of this module, you can optimize the system of navigation in your Prestashop store. All you will require doing is to define the keywords that you want to be listed on and the module will create the links automatically for you. With Prestashop’s SEO internal linking module, you can deploy several cross links between your store’s pages within few minutes. However, you should never over-optimize but ensure to use white hat SEO.
There is another module “SEO 1.4” that is compatible with PrestaShop v188.8.131.52 – v184.108.40.206. It is a user-friendly module that fills all necessary meta tags automatically to allow you optimize your Prestashop store for search engines with help of a few clicks. Doesn’t matter what’s the length of your product catalog, unique tags & suitable keywords will be available on each product page. Then there is another “Prestashop SEO booster” module that comes packed with the best SEO features for optimizing your store. You can use this module to seamlessly implement canonical tag in Prestashop. Similarly, one can find some other SEO related Prestashop modules by visiting the Prestashop website.